Nearly 700 million SVOD subs for Asia Pacific

Asia Pacific will have 698 millionSVOD subscriptionsby 2026, up from 502 million at end-2021. China will provide 354 million SVOD subscriptions in 2026 – or half of the region’s total. India will reach 157 million.

Simon Murray, Principal Analyst at Digital TV Research, said: “China will remain dominant, although its growth will slow. This is due to new online anti-fan regulations that limit game time for minors and force SVOD platforms to screen fewer reality shows. This will dampen interest in SVOD.”

Disney+ overtook Netflix in subscriber terms in 2020 – almost entirely due to its success in India. Disney+ will reach 121 million subscribers by 2026; double its 2021 total.

For more information on the Asia Pacific SVOD Forecasts report, please contact: Simon Murray, [email protected], Tel: +44 20 8248 5051

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